As he is notably complimented on his amazing and youthful looking skin, it was only right that evian snagged the 51-year-old icon for the “Fountain of Youth". Sharing parallel ethos, Pharrell Williams credits the key element of maintaining this with hydration.
Staying hydrated is fundamental to my wellness routine. These bottles represent more than just water—they're a reminder that self-care can be simple and joyful. Our collaboration aims to inspire everyone to prioritise their health and embrace the small, everyday moments that contribute to our overall wellbeing. The ‘Fountain of Youth’ phrase on the bottle is designed to grab attention, start conversations, and reminds us of the important role that water plays in our wellness.
For the first time ever in their 15-year history, the brand offers both still and sparkling water in glass bottles; presented in an eye catching way via Pharrell's Humanrace brand design. The bottles will be available this December at select retailers and U.S. restaurants.
Stay tuned.
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